Business Wire, Nov 23, 2009
Nexidia, the Leading Speech Analytics Provider, Joins Forces with
Data Security Experts Semafone to Address the Security of Both Past and
Future Credit Card Recordings
RICHMOND, England — Nexidia,
the market-leading provider of audio search and speech analytics
solutions, and Semafone,
the UKs contact centre payments security experts, today announced an
innovative partnership to address fraud and identity theft in the
contact centre environment. With the tightening of security controls on
the high street and online, the contact centre is now seen by fraudsters
as the next easy option. The huge volumes of credit card details being
recorded and stored daily in contact centres across the globe make it a
prime target for organised fraudsters.
The partnership between Nexidia and Semafone will ensure that past and
future credit card details are inaccessible by contact centre staff.
Semafones unique technical solution delivers secure
voice transactions during the live call and ensures no new credit
card details are stored, while historical voice recordings of credit
card numbers can be quickly located within the vast stores of an
organisations recorded data using Nexidia
Enterprise Speech Intelligence (ESI) solution and easily redacted.
This combined solution tackles card fraud and identity theft in contact
centres with an innovative approach that keeps customer data secure. It
helps protect brand integrity, improves peace of mind and customer
satisfaction, and lowers the cost of compliance.
Tim Critchley, managing director at Semafone states, This combined
total solution is a very timely offering to the contact centre
marketplace. It addresses a major issue for any organisation with a
contact centre taking customer payments over the phone. We are delighted
to be partnering with Nexidia whose responsiveness to changing market
demands closely mirrors our own.
With the introduction of new Payment Card Industry Data Security
Standards (PCI DSS), which are currently being imposed on the contact
centre industry, companies need new methods for dealing with the
sensitive authentication datawhich includes the CAV2/CVC2/CVV2/CID/CW
numbersthat are passed during a transaction. The Semafone solution
makes paying by phone secure by ensuring that no card information is
ever seen or heard by the contact centre agent. The agent and caller are
never disconnected from each other, and are able to talk freely
throughout the card transaction
credit card with cash back